MUSICEYES & EDGE

SHWOOD 2012 VIDEO LOOKBOOK

MUSICEYES & EDGE
SHWOOD 2012 VIDEO LOOKBOOK
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Damn, we love us some Shwood!For its 2012 video lookbook, Shwood presents a stereoscopic view of their new “Shwood Select” premium line of eyewear.  Experimenting with a 3D technique from the early 1800’s, the video explores some of Oregon’s blissful hideaways in mesmerizing fashion.  Among the eyewear featured in the video, Shwood’s new “Florence” and “Haystack” styles are presented in fresh wood offerings exclusive to the Shwood Select range.  Available now through shwoodshop.com.More Info on Stereoscopy:Invented in 1838, Stereoscopy is a technique used for creating the illusion of three-dimensional depth from images on a two-dimensional plane.  Presenting two offset images separately to the left and right eye of the viewer, these two-dimensional images are then combined in the brain to give the perception of 3D depth.  In most cases, a special viewing device (stereoscope) is used to correctly view the images in order to perceive the intended effect.  However, by using “Wiggle Stereoscopy” and simply alternating between the left and right images of a stereogram, one is able to achieve a similar “you are there” effect.  Between the 1840s and the 1920s, stereographs served as an important method of entertainment, education, and virtual travel to exotic places of the world.