MUSICEYES & EDGE

THE MODERN MAN HAS MODERN EDGE

MUSICEYES & EDGE
THE MODERN MAN HAS MODERN EDGE
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Mad Men style is back with a bang and as robust as a scotch at two in the afternoon. And we don’t think it will take much convincing for PDX men to check out recently opened The Modern Man barber shop on NE 22nd Ave.If the straight razor shave and all natural men’s products weren’t enough, try turning down a complimentary beer, whiskey, scotch, wine, old-fashioned root beer or espresso. Just saying.Leather, whisky, cigars and manpower—all things we can’t resist—inspire this four-chair hair fortress. There is something for everybody at The Modern Man; gentlemen’s cuts, modern cuts, crew cuts, flat tops, pompadours, classic hot towel shaves, beard and mustache trims. Imagine yourself looking like William Holden. No, but really. The Modern Man can make it happen.Along with looking like a 1960s ad for Old Spice, The Modern Man pampers you with an assortment of vegan grooming products—cologne, aftershave, mustache wax, gels, pomades, shaving kits, shoe polish and gifts to harbor your “manlove”.Founders, Christopher Espinoza and Emily Turgesen, his adorable girlfriend, started the business with a little money and a lot of faith. As hip as this place is, it is traditional and quite the family affair. Chris’s parents became involved and now run the upstairs. During May’s grand opening, Chris’s father tended the bar while his mother served up dishes like; Ploughman’s Lunch, Gartner’s Sausage Dog and Spicy Glazed Wings.E+E: We love the family aspect of the shop. What did Chris’s parents do before this?TMM: They were transitioning from Southern Oregon and owned an antique and consignment shop. As they moved to Portland they helped us get awesome deals on a lot of the items you see here today. Antique items are not cheap, so having their help was essential to how the place looks now. We had finally figured out what we wanted to do upstairs and we already overextended downstairs, so we needed someone we could trust to help us run it. Getting them was a Godsend. You can always trust family.E+E: Are there any plans for future events?TMM: Yes. We have groomsmen parties come to the shop all the time. We let them rent the upstairs to hang out and have a few drinks. We just had five guys come in for a groomsmen party to get a shave, trim and haircut. The very first day we were open, we saw this unfulfilled need in the men pampering world. Guys need it and there aren’t a whole lot of places like this place where they feel comfortable.E+E: It’s almost like you are bringing back the chivalry era.TMM: Exactly, there aren’t a whole lot of places where you can get that. Men need it back in their lives.E+E: We love it. Is there a popular cut the men are getting these days?TMM: The Mad Men haircut, and it’s awesome. A guy will come in with shaggy hair and they get out of the chair and we think, "Wow. This guy is handsome!" [Emily] "I had no idea when he walked in, but when he left he looked like a different person and I loved it."E+E: Emily, we are a little jealous you are surrounded by these dapper men all day, where did you find all the barbers?TMM: I know, right? All of our barbers are good looking and great people. We got a lot of the guys that work here now on Craigslist. We got some doozies at the beginning, some bad situations, but right now, things are great, our guys can do it all.As for the location, Chris and Emily spotted the two-story building in North East and knew it was the right fit. Housed in PDX’s up-and-coming neighborhood, the two lovebirds and Chris’s family aim to make the community a little bit better—one moustache wax at a time.True to Portland style, The Modern Man believes in helping another guy out when he needs a leg up. If you are unemployed, interviewing for a job or can’t afford a haircut, they will put you in the good hands of their barbers. Good times, bad times, a man needs to look ... well, like a gentleman.Oh, and even though we know you won’t, don’t forget your complimentary cigar on the way out.Ready for the straight razor shave? Schedule an appointment now.The Modern ManAlberta:5018 NE 22nd AvePortland, OR 97211503.284.6008Hawthorne:4538 SE Hawthorne BlvdPortland, OR 97215503.858.3219